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Connect your Shopify pixel in ScaleShot

The in-app steps to connect Shopify's Meta sales channel and select the same pixel in ScaleShot.

Use Shopify's official Facebook & Instagram sales channel. It can send browser events through the Meta Pixel and server events through Conversions API.

Set it up

  1. In Shopify, add Sales channels → Facebook & Instagram.
  2. Connect your Meta business portfolio, ad account, and Facebook Page.
  3. Open Settings → Share data settings and turn on customer data sharing.
  4. Choose a data-sharing level. Enhanced and Maximum use Conversions API as well as the pixel; choose the level that fits your privacy policy and consent setup.
  5. Select the pixel you want Shopify to use and confirm.

Remove any pixel code previously added to your theme so events are not counted twice.

Match it in Scaleshot

  1. In Meta Events Manager, use Test Events and place a test order. Confirm that Purchase arrives.
  2. In Scaleshot, go to Settings → Integrations → Website tracking.
  3. Click Change, choose the same pixel showing the recent event, and save.

To switch later, first use Change in Shopify's Share data settings, then select that same pixel in Scaleshot.

Last verified: August 2026